If you’re new to video production, the process of creating a video might seem daunting. But with the right guidance, it can be a fun and creative experience. In this beginner’s guide, we’ll walk you through the basics of the production process, from pre-production to post-production. By the end, you’ll know how to plan and execute your own video projects. So let’s get started…
A step by step guide to video production
1. Before you begin
The key to a successful video is a thorough and well-planned preproduction stage. In this case, preparation doesn’t just make things easier – it’s absolutely integral to the process. Having a detailed plan of your overall treatment will help you figure out your objectives and the kinds of shots and footage you’ll need. The more planning is done during pre-production, the smoother everything else will go:
2. Pre-Production
Once you’ve got an idea for a script or storyboard, schedule meetings with everyone involved – cast, crew, talent (if necessary), director, etc. Discuss the project as much as possible during these meetings so that everybody understands what they’re making and how best to go about it. It’s also worth considering the technical side. For example, is there any shooting at night time or indoors? Is outdoor footage needed? If so, you’ll need to figure out how best to do it.
3. The Shoot
It’s all well and good having a shot-list but now it’s time to actually film your video. When you’re on set, make sure everyone who needs to know knows what their role is. Make use of an A-camera operator and B-camera operator if necessary – this will ensure coverage is comprehensive whilst allowing the focus of the shoot to stay firmly on the director (more about that later). Be ready with each shot in advance – most DSLR edits are likely to be fast turnaround projects so every second spent waiting for the crew to set up shots is a second you can’t get back.
4. Post-Production
Once the shoot is wrapped, it’s time for post-production. This is where all the footage is edited and put together into a finished product. Again, ensure everyone who needs to be kept in the loop is kept in the loop – from the editor, sound engineer and VFX artist (if necessary) to producers and clients. Be prepared to make changes and revisions as the edit progresses – it’s all part of the process.
5. Delivery
Finally, once your video is complete it’s time to deliver it to your audience. Whether that be via online platforms such as YouTube or Vimeo, or through traditional media such as television or cinema, make sure you have a plan in place for how best to get your video in front of the people who matter.
This is just a basic overview of the video production process – for more detailed information, it’s worth checking out some of the great online resources available. With a little preparation and organization, you’ll be well on your way to creating your own successful video projects.
